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Key Principles for Providing World Class Service in Your Martial Arts School

By Dave Kovar People often speculate about the future of our industry. Have we reached our prime, are we past our prime, or are we still growing? The answer lies in the way that we, as an industry, run...

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Working With Young Children by Dave Kovar

When teaching young kids martial arts, I believe that the first thing to consider is what your objectives are. If your objective is to develop a highly-skilled 6-year-old Black Belt, good luck. More...

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Make me feel important

By Dave Kovar I first heard “Make Me Feel Important” back in 1989 from Zig Ziglar at a seminar in Houston. He was describing how we should imagine a sign on every person’s chest with whom we come in...

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martial arts teacher / school owner

by Tom Callos One of the things I took away from being the 30-something leader of a martial arts school group with over XX students attending weekly, with all of those staff members —was the value of...

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Martial Arts Teacher Business

by Tom Callos I’ve taught the martial arts for a long time. Not as long as Dan Inosanto has –or Helio Gracie or Fukuda Sensei did, but I’m working on it. When I think back to what my students learned...

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What’s Changed About Teaching and Owning a Martial Arts School

By Tom Callos I started helping my first martial arts teacher with his classes when I was a yellow belt, which would put the date somewhere around 1974. I’m pretty sure I wasn’t a whole lot of real...

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My approach, versus their approach –to marketing / education.

by Tom Callos I just had a worthwhile chat with a school owner –who mentioned one of his friends had some notable sales success with a canned “school chat” –where the instructor goes in and teaches all...

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I love the martial arts by Tom Callos

I love the martial arts and the practice of the martial arts; I love what it’s done for me, my family, and my many friends. The philosophy of mutual respect, of self-discipline, honor, contribution,...

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Honesty and best practices for martial art school owners

Honesty and best practices for martial art school owners by Tom Callos Number 1 Well, # 1 is that we, that is martial arts school owners, teachers, managers of schools, etc. never, ever, EVER send...

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“Value” by Michael Parrella

bu Michael Parrella I frequently hear from school owners about their credentials and/or the lack of credentials of their competition, i.e., ‘that guys not as high rank/legitimate/skilled as me’ etc....

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